Beginners' Guide to Ecommerce helps persons who want to start selling online find answers to questions about financial transactions. The guide discusses online credit card transactions, merchant accounts, Internet merchant accounts, high-risk processors, chargebacks, and tips for preventing credit card fraud. The book also explains alternative technologies and shopping cart software, and has definitions and links to Web sites containing related products, services, or information.
Questions that are answered include, What transaction method do online shoppers prefer? What do I need to do to get a merchant account from my bank? How can I accept credit card transactions if my bank turns me down? How do I choose a credit card service from all the available ones online? What are my risks when I accept credit card transactions online? How do I prevent credit card fraud? Do I need shopping cart software? What alternative methods of accepting payment are available? What do I do if I am an international merchant (i.e., not a U.S. resident)?
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